nastygram™Claim my business
NASTYGRAM FOR BUSINESS

Hear what matters.
Make the next visit better.

Nastygram gives every customer a private way to share constructive feedback—and gives your business a chance to understand, respond, and improve. Compliments, concerns and ideas belong in the same channel.

Claim my business

Understand what happened, show you are listening, and act on what you learn. Setup uses a Nastygram email-code account and separate business-inbox verification. The new controlled rollout requires fresh accounts and inbox re-verification; public connection acceptance remains unverified.

WHY LISTENING MATTERS NOW

A three-star experience
has a story behind it.

A star rating cannot tell you every detail. Give every customer the same optional private channel for compliments, concerns and ideas, then use what you hear to make the next experience better.

Reviews shape discovery. AI can help narrow the options.

People find businesses through maps, reviews and AI recommendations. Google says local ranking considers relevance, distance and prominence, and reviews can help. Ask Maps uses community reviews and personal preferences to help people find a fit. Understanding the experiences behind those signals gives you something practical to act on.

There is no universal 0.1-star cutoff or fixed shortlist promised by these sources. Results depend on the platform, question and context. Nastygram does not guarantee ratings, rankings, recommendations or revenue.

What historical restaurant studies found
5–9%

Estimated revenue increase per extra rating star

Michael Luca’s Harvard Business School working paper estimated this effect from a one-star Yelp rating increase for independent Seattle restaurants; the effect was not found for chain-affiliated restaurants.

Read the study · 2011, revised 2016
19 percentage points

Higher probability of being fully booked

Anderson and Magruder’s 2012 study estimated this increase in selling out sampled evening reservations around Yelp half-star display thresholds, using 2010 San Francisco restaurant data.

Read the Economic Journal study

These historical studies examine Yelp restaurant ratings and revenue or sampled reservation demand. They do not measure today’s AI rankings, lost walk-ins from one three-star review, or results for Nastygram. They establish no universal Google rating cutoff. Results may differ across businesses and platforms.

Why we built Nastygram.

Honest feedback should be easier to give and more useful to receive. Offer the same optional private channel to every customer, regardless of sentiment. Customers remain free to leave honest public reviews before, after or instead of contacting you. Private contact is never a prerequisite. Do not sort customers by rating, withhold criticism, selectively ask happy customers for public reviews, or make a remedy conditional on a review. See Google’s review guidelines.

Bring feedback together.

Sign in with your Nastygram email code, then enter the separate business verification code only on the website. New approved feedback addressed there can reach your Nastygram inbox. Choose optional email alerts so you know when it arrives.

Make room for a reply.

Eligible account-delivered feedback can become a private conversation under current account and inbox authority. Exact replies pass independent validation without rewriting. A simple thank-you is a good place to start.

Act on what you hear.

Thank the customer, explain a fix, or offer an appropriate remedy. Account names and email addresses aren’t shared, but context can identify people. Authors choose whether to keep receiving replies.

BUILT WITH BUSINESS OWNERS

Before we build more,
tell us what matters.

We’re talking with independent restaurants, cafés, and gyms—including businesses across Chicago’s North Shore. Would this solve a real problem? Is $49 per location per month a sensible price?

We’d also like your take on the name “Nastygram” and the look and tone of this page. Would you feel comfortable putting this brand in front of your customers?

“I wouldn’t use this” is useful feedback too. Tell us what you use today, what’s missing, or what you’d change.

Here’s where we are.

This release combines ChatGPT drafting with independent validation and exact approved delivery. Public connection, owned deployment and live delivery acceptance remain rollout gates; incoming email currently requires authenticated manual or ChatGPT action. Business-specific QR pages, digests and any future paid package remain proposed work, with no automatic generative reporting in this release.

This release offers no purchases, payment collection or paid-plan enforcement. Future collection/reporting offers require a separate release decision. We won’t sell sender identities or charge to remove criticism. Customers remain free to post public reviews.

AI can miss identifying clues, and context can reveal who wrote a message. Read how privacy works.

HELP SHAPE THE PILOT

Useful? Fairly priced?

We’re seeking honest opinions from business owners. No purchase, card, or commitment. A sentence or two is plenty.